Greenwashing: it’s a term everyone in sustainability is familiar with, and one that has become increasingly prevalent in conversations relating to climate and sustainability action as the public demands honest and transparent story telling from organisations. This video was taken from an SBC Community of Practitioners: Comms, Brand and Marketing sessions in 2023 and features insights from Nikki Wright (Wright Communications) on greenwashing from a PR perspective.
Driving Sustainable Growth: Opportunities for New Zealand’s Economy
The report, Driving Sustainable Growth: Opportunities for New Zealand’s Economy, commissioned by the Sustainable Business Council (SBC) and Climate Leaders Coalition (CLC) finds that a focused shift toward an innovation-driven, productivity-led economy, underpinned by...